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ABBTUR National Award: Merit & Talent 2024

Speaking · workshops · curation

Talks that pack the room for your event.

Marketing, digital positioning and innovation in tourism, no motivational fluff, just clarity that's easy to understand and apply. I speak as an equal with managers and industry professionals, from beginner to advanced.

Thiago Akira
ABBTUR National Merit & Talent Award 2024
  • 223 talks and workshops since 2012
  • 1st carbon-neutral speaker in Brazil

Where I've spoken

Track record

223 talks across Brazil, since 2012.

From ABAV and WTM Latin America to the National Tourism Fair, Festuris, Abeta and Sebrae circuits in dozens of cities. Some of the events:

25 states and 1 Federal District where I have spoken
223 talks and workshops
  • 59 Southeast SP 30 · MG 15 · RJ 7 · ES 7
  • 43 Northeast BA 14 · CE 7 · AL 5 · PB 5 · RN 3 · SE 3 · PI 3 · PE 2 · MA 1
  • 38 Midwest MS 25 · GO 8 · DF 3 · MT 2
  • 34 South RS 15 · SC 11 · PR 8
  • 20 North PA 7 · AM 5 · AP 3 · TO 3 · RO 1 · RR 1
  • 29 Online From anywhere in Brazil

16 events in 2026

  • 2026 Digitrade 2026 Paraty Embratur · Ferramentas de IA que Transformam Pequenos Negócios Paraty RJ
  • 2026 Pantanal Tech 2026 Sebrae MS · IA e as Pricipais Tendências do Turismo Aquidauana MS
  • 2026 Connect Pampa Sebrae RS · Marketing e Tecnologia no Turismo, Você Está Preparado Santana do Livramento RS
  • 2026 ESTour 2026 Cooptures · Estratégias de Comunicação Digital no Turismo Vitória ES
  • 2026 Inspira Ecoturismo 2026 Sebrae MS · Inspira Negócios: Marketing Estratégico Bonito MS
  • 2026 Inspira Ecoturismo 2026 Sebrae MS · Marketing Estratégico - Casos Inovadores​ Bonito MS
  • 2026 Expo Turismo Goiás 2026 Expo Turismo Goiás · As Principais Tendências do Turismo e o que Podemos Aprender com Elas Goiânia GO
  • 2026 Vai Turismo ES Sebrae ES · Turismo Capixaba: Estratégia, Mercado e Oportunidades a Partir do Plano de Marketing Turístico do ES Vitória ES
  • 2026 Fórum de Turismo 60+ 2026 Revista Melhor Viagem · Estratégias de Marketing para Conquistar o Público 60+ São Paulo SP
  • 2026 Feira Internacional de Destinos Inteligentes 2026 FIDI · Tendências do Marketing e do Turismo para Destinos Turísticos Inteligentes Rio de Janeiro RJ
  • 2026 WTM Latin America Anseditur · Inteligência Artificial Aplicada ao Turismo São Paulo SP
  • 2026 Fórum de Turismo do RN 2026 Argus · O que Não Pode Faltar no Seu Plano de Marketing no Turismo Natal RN
  • 2026 Road 60+ Sorocaba Revista Melhor Viagem · Tendências e a Jornada do Viajante Maduro Sorocaba SP
  • 2026 Road 60+ Santos Revista Melhor Viagem · Tendências e a Jornada do Viajante Maduro Santos SP
  • 2026 Turismall 2026 Turismall · Curadoria e Participação em Todos os Painéis Rio de Janeiro RJ
  • 2026 Transformatur 2025 Connection Amigos do Turismo · O que Não Pode Faltar no Seu Plano de Marketing no Turismo Online

…and even more circuits and workshops across every region of the country.

Overview

See how I bring digital strategy to the stage.

Formats

From the stage that packs the room to the immersion that transforms.

  • Immersion · 2h to 4h

    Trainings and workshops

    A hands-on, immersive format that gets everyone on the same page (from beginner to advanced) and drives real-time transformation. Content built for the reality of people on the front line.

    • Build digital strategy with intention
    • Trends, without feeling left behind
    • Digital tools and AI for your business or destination
    • Strategic content production, no gimmicks, no shortcuts
    • Unquestionable authority in your market
    Book a workshop

Circuits and collabs

  • Circuits. For associations, government agencies and Brazil's Sistema S: talks delivered across multiple cities or tourism regions, back to back.
  • Stage collabs. We go on stage together for a high-impact delivery: alternating, splitting moments, or as a panel. I've done this with TAP Air Portugal at ABAV Expo.
  • Event activations. Livestreams, collaborative posts and creator coverage (+23,000 industry followers) to promote the event far beyond the stage.

Who it is for Entrepreneurs, public officials, consultants and tourism marketing professionals. Associations, destinations, tour guides, hospitality, attractions, food & beverage and academia.

Topics

Dozens of topics, or one custom-built for your audience.

For destinations and public management

  • Marketing and positioning for tourism regions
  • How to position your destination and attract more tourists
  • Digital marketing to strengthen regionalization
  • Tourism promotion and diversifying the offer
  • Marketing and artificial intelligence in tourism
  • Key digital marketing trends in tourism

For industry and business

  • How to build a digital brand positioning strategy
  • Digital positioning: how to stand out in tourism?
  • How to build authority and become a reference in tourism
  • Storytelling to differentiate your strategy
  • The traveler's digital journey and customer experience
  • Content that sells: from plan to execution
  • How to position yourself in a market niche

Innovation, AI and new technologies

  • Demystifying artificial intelligence for tourism
  • AI in practice for small businesses
  • Marketing and AI: a powerful combination in tourism
  • Innovation and technology in tourism
  • Metaverse and hospitality: how to prepare for the future
  • AI taking center stage in tourism

Didn't find yours? Let's build the topic together →

Memberships and certifications

Frequently asked questions

Before you book

What talk formats do you offer?

Keynotes of 1h to 1h30, immersive workshops of 2h to 4h, circuits (multiple cities back to back, common for Brazil's Sistema S and government agencies) and stage collabs. In person, hybrid or online.

Who are the talks for?

Entrepreneurs, public officials, consultants and tourism marketing professionals, plus associations, destinations, tour guides, hospitality, attractions, food & beverage and academia. Content is calibrated from beginner to advanced.

Can I choose or adapt the topic?

Yes. There are dozens of ready-made topics on marketing, positioning and innovation in tourism, and any of them can be adapted to your audience and goal. I also build custom topics for your event.

How does a stage collab work?

We go on stage together: alternating, splitting moments, or as a panel. If you're promoting a tourism destination or product and want to add a marketing and innovation angle, we build the delivery together. I've done this with TAP Air Portugal at ABAV Expo.

How do I request a quote?

Via WhatsApp or email, with the event date and format. I respond personally within 1 business day, with a proposal, availability and pricing.

Request a quote

Ready to pack your next event?

Tell me the date, the format and the audience. I reply personally within 1 business day, with format, timeline and investment.

Prefer WhatsApp? Reach out directly →
I reply personally within 1 business day, with format, timeline and investment.